Xeikon launches Canadian operation

Xeikon America has announced that it will be selling, marketing and servicing Xeikon digital color equipment directly in Canada. 
Following the creation of sales and service organizations in various European countries, Xeikon has already implemented its direct selling and servicing strategy in the United States, which will now be followed by Canada.  As a direct result, Xeikon America is no longer working through its distribution partner AB Dick for the Canadian market.
"We are very confident about the future," states Kristof Vereenooghe, President at Xeikon America.  "We believe that direct sales and service of Xeikon products will allow us to maintain closer contact with our Canadian customer base and to work hand-in-hand with them to further expand their digital print offerings. This decision will also
enable Xeikon to stay abreast of the latest trends in the Canadian digital color market and seamlessly integrate them in our future product enhancements."
Xeikon has hired Canada-based sales and marketing personnel to support new equipment sales and factory-trained service technicians to provide support for its existing users. Xeikon will work out of a facility located in the Toronto area to timely process orders for consumables and parts in Canada.
The upcoming Print Ontario 2004 show in Toronto - where Xeikon will demonstrate the Xeikon 5000 digital color press - will mark the official launch of Xeikon's direct selling and service strategy in Canada.