04 Apr 2022Opinions
To start with color management – the most basic function of ensuring that the label design signed off by the brand manager is delivered with exactly those colors whatever the material and whatever the type of press the job is finally printed on.
The best way of achieving this is to place...
31 Mar 2022Opinions
21 Jan 2022Opinions
29 Dec 2021Opinions
From a marketing and design perspective, packaging’s job in the customer’s journey remains the same: to encourage the shopper to touch a product, pick it up and put it in their cart – whether during an in-person experience (taking it off the shelf at a store) or during an e-commerce experience (...
23 Dec 2021Opinions
These leaders reported starting journeys of continuous improvement, but were troubled because their efforts stalled after a month or two. Their management teams hit a wall, grinding projected improvements to a stop and failing to achieve planned improvement due to the weight of changing...
22 Dec 2021Opinions
With in excess of 20,000 self-adhesive label presses in use worldwide, together with increasing numbers of flexible packaging and shrink sleeve printing presses, that printing and converting machinery related accidents might be somewhere near the top of the list of reported industrial accidents...
16 Dec 2021Opinions
After a year (and more) of lockdowns and travel restrictions, of supply chain disruption, raw material shortages and price increases, it is little surprise that many of the contributors to the article are concerned about how far into the new year these issues will continue.
Ongoing...
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