Loftware and NiceLabel join forces

According to both companies, this union will give customers and partners an expanded choice of technologies while providing enhanced labeling capabilities and the benefits of more significant investment in cloud-based options. It brings together 60 years of combined expertise in solving labeling challenges for companies of all sizes throughout a wide range of industries across the globe.

‘Our customers, channel and technology partners and the overall market will benefit from our strategic vision to provide broader and deeper labeling solutions in addition to expanded scale, world-class services, and global support. It also unites the best talent in the industry to drive new levels of innovation,’ commented Loftware president and CEO, Robert O’Connor, Jr. ‘Loftware and NiceLabel have both seen sustained growth and expansion over the past several years, especially in 2020 when labeling solutions have become so critical to supply chain continuity. This move brings together two thriving organizations, providing momentum for significant expansion over the next decade and beyond.’

NiceLabel’s global partner network includes resellers, ISVs, OEMs, and print technology partners that deliver NiceLabel labeling technologies. Loftware brings deep experience in selling, servicing, and supporting enterprise labeling and artwork management to large global organizations. 

The combined organization will continue to offer both Loftware and NiceLabel products, providing the broadest range of cloud-based labeling options for direct and channel partner customers worldwide. Together they will further enable supply chain agility, support evolving regulations, and optimize business operations for companies across a wide range of industries, including life sciences, manufacturing, food, beverage, retail, automotive, consumer products, apparel, and more.

‘We are delighted to combine with Loftware and look forward to expanding opportunities for our channel partners and end customers by providing new solutions and innovations to help them grow their business,’ stated NiceLabel CEO, Chris Walsh. ‘The two companies offer truly complementary solutions that are more vital than ever. This combination represents a terrific opportunity to further accelerate growth, especially as organizations look to address evolving customer and regulatory requirements and standardize labeling across worldwide operations.’

Loftware is hosting a webinar on Thursday, January 14 at 3 pm UK time featuring Robert O’Connor, Jr., who will discuss how the combination of Loftware and NiceLabel will transform the labeling market.