The new corporate repositioning and rebranding feature a new website, new logo, and new mission: ‘Feel the good flow,’ allowing Four Pees to externalize its revamped expansion strategy.
Four Pees has several years of experience as a specialist software distributor; however, a software package also needs to be integrated into an existing environment. That requires specific knowledge about graphic production as well as specialist IT knowledge and training.
‘Up until recently, we mainly focused on the international distribution of software products via local resellers,’ commented Tom Peire, CEO at Four Pees. ‘But because of the diminished focus on and knowledge of specific software among resellers and end-users, we felt an increasing need to offer total solutions based on a combination of products and services. After all, these days, it’s more important than ever for companies to use lean production techniques in the various subsegments of the printing industry.
Printing companies, as well as a growing number of businesses that handle printing solutions in other sectors, are looking for a knowledgeable, responsive, scalable, and reliable partner to help them achieve this. Four Pees wants to unburden them and make their print production run as smoothly as possible. That is why “Feel the good flow” is the goal behind everything we do: we supply the necessary knowledge and tie up any loose ends, leaving our customers to simply enjoy the flow.
‘Apart from this complete rebranding, we’ve also expanded our range of services and products to support our customers on their journey towards digitalization and automation and to meet printing companies’ growing need for specialized e-commerce solutions. At the same time, we want to remain a knowledge partner for our resellers. I’m greatly looking forward to developing together.’
Four Pees intends to capitalize on its rebranding by increasing its brand awareness and strengthening its position within the sector as an integrator of software optimizing graphic production processes.
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