Avery Dennison to showcase RFID range at Loupe

Avery Dennison will present a range of RFID and label technologies at Loupe Americas 2026 in Chicago, with a focus on connected packaging, food freshness, logistics sustainability and pharmaceutical protection at booth 119.

Highlighted will be AD Fusion, a new program offering customizable materials with pre-inserted RFID inlays designed to simplify RFID adoption for converters. The company will also demonstrate RFID and label technologies for fresh produce shelf life extension and performance on wet, cold and challenging surfaces, OCC-E certified logistics labels combining performance with sustainability credentials, and UV barrier laminations for pharmaceutical packaging.

A dedicated technical bar at the booth will offer one-on-one sessions with Avery Dennison experts for personalized guidance.

'We're excited to connect with customers and build relationships at Loupe Americas 2026,' said Abby Monnot, vice president of marketing at Avery Dennison. 'We'll showcase how our advanced materials and intelligent solutions are shaping the future of packaging, connectivity, and circularity.'