DuPont Security business markets authentication technologies

DuPont Packaging & Industrial Polymers (P&IP) and its Security & Solutions business, are marketing two technologies arming brand-owners with the necessary tools in the ongoing fight against counterfeiting and tampering. Developed by identif GmbH of Erlangen, Germany, with whom DuPont recently started a marketing agreement, Bio-Molecular Fingerprint (covert) and Color Spectra Film (overt) include human and machine detectable “signatures” that can be integrated into packaging or labelling for many essential products.
The marketing agreement marks the launch of an effort by DuPont to position itself as a worldwide leader in providing security related products and services for packaging products. Objectives for the business include the prevention and identification of counterfeit products and diverted goods, the protection of customer integrity and the avoidance of unnecessary costs.
Bristol-Myers Squibb is already using identif GmbH authentication technology in the packaging of its anti-cancer and HIV drugs to avoid tampering or misrepresentation.
DuPont’s marketing of identif technologies is a direct result of DuPont’s purchase of an equity stake in the German company last December and a continuation of its packaging systems into the security technologies market as an integrator and solutions provider.
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