Encyclopedia of Brand Protection & Security Printing Technology

This new title is he first ever Encyclopedia to provide an information and reference resource for all those involved in the production and use of brand protection and security printing technologies and techniques used in and on packaging, labels, tickets and tags, documents, cheques, currency, credit and debit cards, passports, forms, identity cards, travel documents, security access, and related applications.

The comprehensive contents include information on all areas of security substrates and inks, security printing, security designs and backgrounds, brand and product protection used with packaging and labels, currency, check, driving licence and document security applications, credit, debit, ID and other card production technologies, in- and off-line security techniques, bar, magnetic and optical encoding, intelligent, smart and smart active technologies, anti-theft technologies, track and trace solutions, anti-microbial and anti-bacterial materials, RFID technologies, new developments in nano-materials and technologies, code reading and security tracking technology, etc, that can be used to protect against counterfeiting, fraud, diversion, grey market, bacteria and microbes, product damage, and all kinds of intellectual property issues.

Co-authors of the publication are Michael Fairley, who has spent more than 35 years writing and talking about labels, packaging, printing, documents and forms and is also the author of the best selling Encyclopedia of Labels and Label Technology and a co-author of the Encyclopedia of Packaging Technology, and Jeremy Plimmer.  Jeremyis a director of Security Solutions Consultancy and also secretary general of the Product & Image Security Foundation – an international forum for suppliers of security related print and brand protection solutions. He is also the editor of Product & Image Security newsletter and a chairman and speaker at the PISEC series of conferences.

With some 250 pages and over 200 diagrams, tables, charts and illustrations, the Encyclopedia is expected to become a must-have resource for brand owners, marketing teams, designers, product manufacturers, packaging and printing technologists, pack and label printers, and materials and equipment suppliers.

The Encyclopedia is launched at a special price of $180 and can be obtained from the Bookshop on www.labelsandlabeling.com.