On June 12, Bobst and 11 partners welcomed more than 100 representatives from Mexico’s label and packaging industry to an event showcasing the benefits of digitizing the flexographic printing process.
The roadshow at the Intercontinental Presidente (Polanco) hotel in Mexico City put forward how the simplicity of digital printing can be applied to flexo labels and packaging. Eric Pavone, business development director of Bobst’s web-fed business unit, said: ‘The Revo project team aims to provide an answer on behalf of the flexo industry to the increasing importance of digital print, especially in label and narrow web packaging. The project team has developed a “Plug & Play” concept that expands the possibilities for flexo converters.’
Atlas Titan, AVT, Coim, Daetwyler Mexico, Dow, Esko, Kodak, Macro, Rossini, Siegwerk and tesa Twinlock also participated in the roadshow, presenting how their knowledge and dedicated products in specific fields help to digitize the flexo industry. The topics covered ranged from next-generation flexo platemaking workflows, high-efficiency lamination and packaging technologies, and value creation across the value chain. Innovations and trends in flexible packaging, and maximizing CI press ROI with innovative flexo plate technology were also covered.
‘The very latest Bobst CI flexo printing press, the 20SEVEN, delivers increased efficiency with conventional printing,’ explained Pavone. ‘Notable improvements in mechanical design and process control make the machine a perfect fit for the requirements of the 7-color extended color gamut printing process.’
Mouvent, the digital printing competence center of Bobst Group, also introduced its digital offering at the roadshow. Read more about Mouvent’s technology here.
Pavone concluded: ‘Many attendees said that we have shown them the benefits of digitizing flexo printing in label and narrow web packaging, while the success of the event was also clear from the interaction and participation of the audience.’