Denmark-based FlexoPrint has installed a Mark Andy Digital Series press at its headquarters in Randers, the first inkjet-flexo hybrid machine of its kind in the country.
Currently, FlexoPrint employs more than 120 people across four sites that include the main one in Randers, as well as DES Labels in Aarhus, H&P Etiketten in Salzbergen and TOM Etiketten in Greven. FlexoPrint produces a wide range of single and multi-layer labels and tags on a variety of substrates from self-adhesive stock to film and foil, in up to eight colors.
FlexoPrint CEO Lars Ole Nauta commented: ‘We know the flexo process well and see UV inkjet as a stable production platform and the best match for the quality our clients demand. To be able to secure the best of both from one manufacturer made the choice of Mark Andy an easy one.’
As much as 80 percent of the work produced on the new Mark Andy is anticipated to be from new clients.
FlexoPrint’s business has been built on medium to long run work for large international commodity companies, where high levels of added value techniques are not always needed. This bucks the trend that many label converters are experiencing, where runs lengths are declining and more complex labels are in demand. ‘We see our job portfolio as a fundamental strength but are also aware of the variety and diversification that digital capability will bring,’ added Nauta.
The Mark Andy Digital Series sale was made through Convertec, Mark Andy’s agent in Scandinavia. In the future, FlexoPrint is to install extra slitting capacity as well as additional digital printing capacity, as Nauta explained: ‘We just need to prove it to ourselves and develop a strong commercial model – but there is no doubt that digital is the future.’