Globe Print n Pack installs Esko software

Globe Print n Pack, based in Vasai, north of Mumbai, has invested in Esko’s design and workflow software.

(L-R): Vijay Dhamne, Rahul Gupta and other team members from the prepress and marketing team of Globe Print n Pack

The company is using Esko’s ArtiosCAD, Deskpack and Plato software to expedite design concepts, sampling, and 3D visuals and prototypes, and to develop new processes for its FMCG and pharmaceutical clients.

Globe Print n Pack provides products to make consumer products stand out at the point of sale. It uses transparent PET, PP and PVC materials and films extensively for promotional packs for in-store marketing.

Vijay Dhamne, head of packaging design at Globe Print n Pack, stated: ‘ArtiosCAD is helping us in building 3D models which are shared with brand owners. If the concept designs are still in the approval stage, new design iterations based on additional briefs by the client can be executed at a faster pace with Esko software. In ArtiosCAD, a variety of structures and design styles are available that only require dimensional inputs in order to generate cartons in the required sizes. Earlier, we needed to create and input key lines to process the file for prepress which consumed time. When we used other multi-purpose software the positioning and fixing the number of ups easily consumed more than an hour, but with Esko’s DeskPack and Plato solutions, the operational timing has been brought down to half an hour and with precision and to create print-ready production files.’

Speaking about the company's in-house design development for its customers Dhamne added: ‘Most brands use printed PET for their promotions and gift packaging. The product is clearly visible inside and elegant decoration of the outer carton draws attention. When products are presented with see-through die-cut windows, gluing is often not needed. Transparent packages are popular among promotional cosmetics producers and distributors.’

The company also supplies promotional packaging to the beverage, gift and household goods segments. In packaging decoration, Globe Print n Pack has developed options that include offset litho printing and hot foil stamping.

Rahul Gupta, owner of the company, said: ‘Esko’s software has helped us in developing key line designs and also in filming a short video on how to form a pack by die-cutting flat substrates, which is useful both for brand owners and the workers in the converting and finishing department. Esko is well organized in India and its sound technical team can support and assist our designers.’

Global Print n Pack is growing annually by around 15 percent and exports account for approximately 16 percent of finished goods.

‘We have a plan for future expansion and are looking at processing and printing on an even larger variety of substrates using digital presses,’ concluded Gupta.