EXCLUSIVE: Baumgarten acquires Mexican converter Etiquetas Rodak

‘With this and other future acquisitions, our intention is to strengthen our presence in the international market and broaden our business partnerships with clients and suppliers, locally and internationally,’ said the company’s president, Ronaldo Baumgarten Jr.

As part of the integration process, the Mexican operation’s name will be changed to Baumgarten Mexico in the following months. The company says it will be a gradual transition ‘so as to guarantee local business relationships and other necessary documental formalities’.

Baumgarten is one of the most important label and thermoformed carton packaging converters in Latin America. Founded in 1881, has its headquarters in the south of Brazil in the city of Blumenau. It is known for its modern graphic park and for offering all of the main types of labels and printing systems, as well as its award-winning sustainability program. Its product portfolio includes self-adhesive labels, cut & stack labels, in-mold labels, shrink sleeves, roll labels, blisters, tags and thermoformed carton packaging.

Rodak, founded in 1974, currently has around 80 employees and has been registering consistent growth in recent years. It specializes in self-adhesive labels and shrink sleeves for the cosmetic, food and beverage, pharmaceutical and homecare product industries, among others.

‘We are very glad and confident with the Rodak acquisition,’ said Ronaldo Baumgarten Jr. ‘It is a company that has a similar culture to Baumgarten’s: in which confidence, innovation, technology, people’s value and sustainability is taken into consideration and valued greatly.

‘Being aware that the world market is increasingly more integrated, we will work to spread the best business practices between all the branches. We are sure that this breakthrough will bring opportunities and benefits to our clients and will be a stepping stone in the history of our company.’

Pictured: Baumgarten president Ronaldo Baumgarten Jr