Michelman restructures with three strategic business groups

Michelman, a global manufacturer of surface additives and polymers, has introduced an improved organizational structure consisting of three strategic business groups to help it better anticipate and serve its customers’ needs by driving collaboration between its experienced industry focused business teams.

Michelman's three stratedgic business groups are Coatings, Industrial Manufacturing and Printing & Packaging

The three groups are Coatings, Industrial Manufacturing and Printing & Packaging. Michelman said they serve customers in the flexible packaging, paint and coatings, fibers and composites, engineered wood, paper and corrugated, digital printing and other industries. Their creation will allow faster introduction of new technologies and applications, and reduce customers’ concept-to-commercialization time, Michelman said.

Michelman has made three appointments to lead its new group structure, with Dr Gautham Parthasarathy, Michael Annis and Dr Rick Michelman taking up new positions at the company.

All three strategic groups are also supported regionally around the world by enhanced management teams led by: Jean-Marc Verhaeghe, EMEA vice-president and managing director; Steven Wong, Asia-Pacific vice-president and managing director; and Marty Riehemann, who is to assume the new role of Americas vice-president and managing director, in addition to his corporate role as chief commercial officer.

Steve Shifman, Michelman president and chief executive officer, said: ‘As always, organizational and management decisions at Michelman are made first and foremost to ensure all of our customers are provided the very best environmentally friendly products, service and support. 

‘These steps will allow us to improve the customer experience, and provide a platform for continued strategic growth.’

Last year, Michelman introduced a new brand identity to better position the company as a supplier to the coatings, composites, and printing and packaging markets.

Michelman has introduced a new brand identity to better position the company as a supplier to the coatings, composites, and printing and packaging markets. - See more at: http://www.labelsandlabeling.com/news/latest/michelman-rebrands-strength...