Strong reaction to Label Academy launch

Label Academy was officially launched yesterday, and during a demonstration of the platform on the second day of Labelexpo Americas 2014 it was confirmed upwards of 100 people have already registered through the website www.label-academy.com.

Speaking during that presentation, industry expert Mike Fairley, who founded Labels & Labeling magazine and has been central to the development of Label Academy, detailed conversations he has had with suppliers and converters on the subject of education in the industry, and both detailing their desire, albeit slightly different, to see an initiative such as Label Academy come about.

Suppliers, Fairley said, see the opportunity to streamline the education of new staff through relevant modules to provide them with a core understanding of technologies before getting hands-on as part of their training and induction.

Converters see Label Academy a tangible asset for appraising their staff, as well as the opportunity to extend the knowledge and understanding across their businesses, from sales and ordering to top-level management.

Label Academy modules, three currently but with more to follow in the near-future, each of which are supported by a textbook, which is also available in a Kindle format.

Fairley said: ‘Converters are looking at buying and investing in the whole series of textbooks so their employees don’t have to make the investment personally, and with the Kindle option they have the chance to educate themselves outside of the office.

‘Companies see it as a worthwhile investment to build a better knowledgebase amongst their staff.’