UPM highlights India committment at Loupe

UPM Adhesive Materials is exhibiting at Loupe India 2026, taking place from October 29 to November 1 in Greater Noida, Delhi NCR. Following the recent announcement of plans for a new label material factory in Gujarat, UPM showcases its growing commitment to the Indian market under the theme 'Your Bharosa, our commitment'.

'Bharosa' is about building lasting trust with customers and partners. It is at the heart of UPM’s commitment to India, showing up in three ways at the company’s stand K25.

Firstly, visitors can learn how UPM is investing in growth in India. Together with slitting and distribution centers in Mumbai and New Delhi, the new Gujarat factory will strengthen reliable service across the market.

Secondly, UPM presents its label materials. In India’s fast-moving, high-volume market, converters need label materials that support efficient production, consistent performance and reliable availability. UPM’s products help deliver that consistency from press through converting to how the label performs on the final product. For demanding applications, visitors can explore UPM Raflatac's labels and adhesives. These include UPM Vetro for wine and spirits labeling and UPM PharmaSure for pharmaceutical and healthcare labeling.

Finally, Bharosa is rooted in people who know the market. Combining local market understanding with global label material expertise, the UPM team at stand K25 can help visitors meet their business needs.

'At UPM, Bharosa means earning trust through reliable service and a strong local presence. As we continue to invest in India, we’re excited to meet customers and partners at Loupe India and discuss how we can support their growth,' said Harri Janhunen, vice president, strategy and India & Middle East, UPM Adhesive Materials.