Mark Andy has launched its SRL 4.0 digital printer, aimed at short run label production.
The new Mark Andy SRL 4.0 is a roll-fed, full color (CMYK) toner-based printing machine that accommodates 8.5 inch to 12.6 inch web widths and can print on a variety of qualified materials with no pre-coated substrate requirements. It delivers 600 x 1200 dpi images with variable data and high definition output and comes equipped with server and software system. In addition, Mark Andy has off-line die-cutting and laminating options available.
The company describes the machine as being ‘a low-capital investment’, and says it will enable label converters to meet the demands of smaller or fast-turnaround orders they may have previously turned away.
‘We are excited to offer solutions at every run size in the label segment. The addition of the Mark Andy SRL 4.0 to our product line allows the converter to engage with more customers and seek more opportunities to generate revenue for their businesses,’ said Jeff Feltz, director of new business development at Mark Andy.
Currently available in the North American market, the Mark Andy SRL 4.0 will be rolled out globally in 2013. Converters may view the SRL 4.0, along with the Performance Series flexo press models, on the Mark Andy stand (#319) at Labelexpo Americas 2012.