Xeikon launches Creative Colors toner line

Xeikon Creative Colors ‘recognizes and explores the added value that special effects bring to label and packaging print, especially in the consumer products arena’, Xeikon said.

The two special silver metallic toner colors will enable more creative possibilities for designers as well as label and package printers and converters using Xeikon’s digital printing technologies.

MatteSilver offers the luxury of a rich metal finish to the print substrate while PalladiumSilver – uniquely available for digital print in the Xeikon portfolio – features a speckled silver sparkle for extra textural interest.

Jeroen Van Bauwel, director of product management at Xeikon, said: ‘With this new Creative Colors toner line, Xeikon is mirroring the capabilities of flexo and offset inks. We are giving label and packaging printers and converters the opportunity to offer brand owners added-value haptic and optic qualities with the Xeikon digital print process – popular features of brand promotion and marketing across the globe today.

‘The Creative Colors toner line adds an exciting extra dimension to our recognized strengths in the label and packaging print arena – shorter runs, extended product variants and faster delivery times than conventional processes, and of course, personalization. They really make a design stand out.

‘Xeikon is really trailblazing with this new Creative Colors toner line, and we are confident that it will bring even more opportunities in the future for printers employing Xeikon presses to differentiate themselves from their competitors, and deliver the luxury effects that today’s brand owners want. These new toners also represent another step in the analog-to-digital transformation in print and packaging production, not only by enabling new applications but also by allowing printers and converters to migrate even more applications from conventional printing and finishing technologies to digital. And this is just the beginning.’

MatteSilver and PalladiumSilver will be commercially available as of Labelexpo Europe 2015, taking place in Brussels, Belgium from September 29 to October 2.