MWV Printkote receives approval for use as confectionery packaging

- Robinson analysis tests ability of material to maintain confectionery product quality without a trace of taint or odor from primary packaging

 

- Printkote is designed to meet the high standards of packaging seen in the European chocolate and confectionery market and is safe for direct food contact

 

MeadWestvaco (MWV) has received Robinson EN 1230-2 sensory analysis approval for its Printkote paperboard for chocolate and confectionery packaging.

 

This analysis, required for all confectionery packaging and paperboard, tests the paperboard’s ability to maintain product quality without a trace of taint or odor from the packaging.

 

Printkote’s approval on the Robinson test confirms its ability to maintain product integrity and value, and provides brand owners with confidence in packaging solutions for their luxury confectionery products.

 

Printkote is designed to meet the high standards of packaging seen in the European chocolate and confectionery market and is safe for direct food contact.

 

Without the addition of optical brighteners, a light creamy warm shade supports color intensity, and enables high-quality, eye-catching graphics to stand out.

 

MWV’s Crescendo paperboard received Robinson certification for chocolate and confectionery packaging earlier this year.

 

Read more on award-winning chocolate packaging design in Package Print Worldwide issue #4, 2012. Register here to receive it for free.

 

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