Rapids expands Ecova portfolio

Rapids Paper + Packaging has expanded its Ecova portfolio of heat-sealable and functional barrier paper packaging, giving brands new opportunities to reduce plastic use across a broader range of flexible packaging applications. The new Ecova Barrier line combines heat sealability with barrier performance tailored to specific applications, enabling paper-based formats to deliver the product protection and converting performance required for real-world packaging applications.

Heat sealability allows paper to be used as a flexible packaging material, and functional barrier performance expands the applications where paper can be used. Ecova Barrier builds on the existing Ecova platform with moisture barrier performance designed to protect products that require greater resistance to moisture vapor transmission. With a moisture vapor transmission rate (MVTR) of less than 0.7g/100 in2/day (<10g/m2/day), this commercially available structure opens additional opportunities for brands to replace plastic in select food and consumer goods applications.
 
Utilizing patented Paperlock technology, all Ecova packaging structures are heat-sealable and designed to run on existing flexible packaging equipment without requiring wholesale changes to existing packaging operations. Ecova paper packaging products are compatible with vertical and horizontal form-fill-seal equipment, as well as pouching equipment, and can be purchased as rollstock or in premade pouch form, helping brands transition to paper packaging with minimal operational disruption.
 
'We’re seeing significant interest from brands across a variety of market segments, all exploring a shift to paper-based packaging,' said John Wilson, director of marketing at Rapids Paper + Packaging. 'Their sustainability goals, however, can’t come at the expense of product protection. This expansion of the Ecova platform gives brands a practical path forward, combining heat sealability, compatibility with existing packaging equipment, and barrier performance in a commercially ready solution. Together, these capabilities enable brands to reduce plastic use by adopting paper-based packaging and advancing sustainability and EPR objectives.'
 
With integrated papermaking, coating, printing and converting capabilities, Rapids Paper + Packaging supports customers exploring Ecova products from material development through finished packaging. Brands and converters can source rollstock or fully converted pouches, with hands-on technical support and trial assistance throughout the evaluation and commercialization process. Rapids Paper + Packaging offers flexible minimum order quantities to help customers get started, with the production capability to support growth into larger-scale commercial volumes.