UPM launches purpose-built adhesive ranges

Pharma, wine and industrial label applications each get a dedicated adhesive platform.

UPM Adhesive Materials has introduced three purpose-built adhesive product ranges for demanding label applications: UPM PharmaSure for pharmaceutical packaging, UPM Vetro for wine and spirits and UPM Endurance for oil and industrial chemical applications, all available as part of the UPM Raflatac label material offering.

Each range is formulated for the specific technical requirements of its target environment. UPM PharmaSure addresses sterilization cycles, cold-chain storage and small-diameter vial applications in pharmaceutical packaging. UPM Vetro is designed for humidity, chilled display and ice bucket immersion conditions in wine and spirits labeling. UPM Endurance targets chemical exposure, mechanical strain and hot-fill conditions in industrial labeling.

All three ranges are supported by pre-assessed performance data and application documentation to support qualification and regulatory processes for converters and brand owners.

'With demanding label applications, adhesive selection is a critical decision,' said Christian Szameit, senior vice president of global markets at UPM Adhesive Materials. 'Our purpose-built adhesive solutions help our customers choose the right performance for their end-use.'