Website launched to support liner recycling

The website, www.full-circle.eu,  supports the Full Circle program, which was launched at the end of 2012. The company’s paper liner recycling program aims to provide label printers, brand owners and retailers with a sustainable end-of-life option for paper release liners once they have been used as carriers of PSA labels.

Munksjö Oyj is one of the world’s largest specialty paper companies created by the combination of Munksjö AB and Ahlstrom’s Label and Processing business in 2013.

Full Circle is a closed-loop recycling program. It collects silicone coated glassine release papers and recycles them into the production of new paper. Paper release liner is collected free of charge in Belgium, Germany, Luxembourg and the Netherlands, through one or more logistics partners.

Developed in English, French and German, the new website makes it easier to share information about the Full Circle initiative with label printers and end-users. It provides details about the program and enables companies to submit online their recycling needs and get feedback on the best logistics option.

‘Any end-user using PSA labels is welcome to use our Full Circle recycling service, regardless of the origin of the release paper or label-stock laminate,’ said Marco Martinez, product manager for release liners and sustainability at Munksjö.

‘At Munksjö, we are strongly committed to support the labeling industry growing their business in a sustainable way. We believe that, together, we have a unique opportunity to increase the amount of paper release liner which is recycled and to divert waste from landfill or incineration.’