YellowPrint named Brotech Benelux distributor

YellowPrint has been appointed as the official sales and service partner for Brotech Digital Graphics in the Benelux region, marking the launch of the new company founded by Erik Blomjous in early 2026.

Brotech, headquartered in Shenzhen and founded in 2004, supplies converting and finishing systems for self-adhesive labels, shrink sleeves, IML, RFID and flexible packaging, with more than 3,000 installations across 80 countries. Its portfolio covers digital finishing, die-cutting, inspection and hybrid platforms integrating laminating, embossing, slitting and rewinding, compatible with digital print platforms including HP Indigo, Durst, Konica Minolta and Xeikon.

At Labelexpo 2025, Brotech introduced what it describes as the world's first AI-driven, fully automated flexo press with closed-loop color control, enabling real-time inspection and automatic color correction. The company also operates a European facility and demo center in Barcelona.

For technical service and maintenance, YellowPrint has partnered with Wintec Graphic, a narrow web service specialist founded in 2003 by Alwin van der Waard, with experience across flexographic, offset and finishing equipment from brands including Heidelberg and Mark Andy. YellowPrint plans to expand its activities into parts of Germany in the medium term.