Esko partners with io.tt

Esko has partnered with io.tt to integrate connected packaging capabilities directly into its design and workflow tools.

The collaboration embeds io.tt experience templates into Esko's software ecosystem, including ArtPro+, Automation Engine, WebCenter and comply. This allows brand owners and packaging suppliers to create and deploy connected experiences without bespoke development or manual design rework.

'As an official Connected Packaging Partner to Esko, we're bringing connected packaging, and their common use-cases, into the everyday workflow for brands,' said Cameron Worth, CEO and founder of io.tt. 'By embedding io.tt templates within Esko's trusted tools, brands can now activate digital experiences from day zero – reducing design complexity, cutting development costs and accelerating time to market.'

The integration enables brands to build digital engagement tools at the design stage rather than as an afterthought. Pre-configured templates are available directly within Esko's tools, streamlining the creation of compliant, data-driven and consumer-ready packaging at scale.

'This exciting collaboration with io.tt represents a big step forward in how packaging workflows can serve both operational and strategic business goals,' noted Jan De Roeck, marketing director at Esko. 'By embedding connected packaging capabilities directly into ArtPro+, Automation Engine, WebCenter and comply, we are helping brands to build digital experiences into their packaging from the design stage, not as an afterthought.'

Key benefits include reduced development and design costs through standardized templates, faster time to market by eliminating handoffs between physical packaging and digital experience teams, and built-in support for evolving regulations, including the EU Digital Product Passport and GS1 Sunrise.

The partnership also integrates io.tt's Connect and Insights with Esko's reporting systems, providing unified visibility into packaging performance and real-world consumer engagement.