Rotocon unveils new corporate identity

The company has said the new identity will reflect its ongoing evolution in the label and narrow-web printing industries an dis expected to launch early in 2026.
The Rotocon board of directors said: 'Our new corporate identity marks the next chapter in Rotocon's journey of growth, innovation, and commitment to the global label and narrow-web printing industry.'
The wordmark features a contemporary typeface selected for its clarity and confidence. A clean-cut 'R' anchors the mark, while the defined 'N' provides a deliberate and precise finish. The symmetrical rhythm of the alternating 'O' letters has been refined to capture Rotocon's emphasis on technical precision.
At the centre of the logo, the signature red mark remains — streamlined and balanced to express continuity and innovation. The refined proportions and spacing were designed to mirror the accuracy central to Rotocon's engineering approach.
The board added: 'The decision to evolve the Rotocon logo was made after careful consideration. 
'The updated design better reflects our international footprint and the engineering capabilities we continue to advance globally.' 
Rotocon is introducing a redesigned website in early 2026 to enhance the user experience across all touchpoints. The updated visual language features modern, dynamic imagery, vibrant colours, and more intuitive layouts. 
At the same time, smoother navigation, faster access to key resources, and improved functionality make it easier for customers to engage with the company's products and services.
'As the industry evolves, so must we,' the board said, adding that 'this refreshed identity aligns with our ongoing development and reinforces our commitment to supporting customers through reliable technology and strong partnerships.'