Bluepoint Labels launches online store for direct label ordering

Bluepoint Labels has launched its new online store, providing customers with a direct digital platform to order labels with reduced minimum order volumes and next-day delivery on stock items.

The online store offers a range of plain and pre-colored printable labels designed for laser and thermal transfer printing, allowing customers to place orders from their office or home. The platform represents a shift toward more accessible ordering with smaller volume requirements compared to traditional ordering methods.

'It offers our customers, both new and old, a new way to buy labels from us,' said Simon Congdon, sales and marketing coordinator at Bluepoint Labels. 'It's much more hands-off, faster, much smaller order volumes and can be done at the touch of a few buttons.'

The platform has already undergone a soft launch period, generating sales through organic reach before the company's planned exhibition at the Four Oaks Trade Show and South West Growers. The product range available through the online store is expected to expand following the official launch.

The new ordering system targets both existing customers seeking more flexible ordering options and new customers who may prefer digital purchasing channels. Next-day delivery is available on all stock items through the platform.

Bluepoint Labels plans to showcase the online store at the Four Oaks Trade Show and South West Growers, where it will demonstrate the platform's capabilities to industry professionals.

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