George Schmitt & Co. signs agreement with InkSure

InkSure Technologies, a provider of covert machine-readable authentication solutions, and George Schmitt & Company, an industry leader in developing graphic arts technology, have entered into a preferred converter agreement in which InkSure will develop a custom SmartInk code specifically for George Schmitt. SmartInk adds a covert, machine-readable signature to a customer’s inks and varnishes, allowing them to be authenticated in the field in less than two seconds. George Schmitt now has the ability to offer its customers labels that are encoded either with the customer’s own unique SmartInk code, or with the George Schmitt SmartInk code at special pricing.  

‘Counterfeiting impacts a wide array of products and can cause significant losses in terms of revenue, employment, and product liability,’ stated Chris Brown, senior vice president of sales at InkSure, the sales subsidiary of InkSure Technologies. ‘Because of the high stakes involved, manufacturers and brand owners are seeking authentication solutions that are very secure and accurate, virtually impossible to “reverse engineer”, easy to implement on a global scale, and that provide fast and definitive determinations of authenticity without relying on operator judgment or interpretation. InkSure’s solutions are ideally suited to meet these requirements.’

‘Alliances with industry-leading printers such as George Schmitt are essential in demonstrating market acceptance of our solutions to the widest audience and ensuring the most effective delivery of our solutions to manufacturers,’ continued Brown.