Heidelberg’s Print Media Center Atlanta (PMC Atlanta) educated, trained, and supported nearly 1,000 printers last year through its events, trainings, and demonstrations.
PMC Atlanta is the home to Heidelberg’s North American headquarters and is the largest print demonstration center outside of Heidelberg, Germany.
In the past year, the company held four open houses with over 100 customers at each event, with the focus to showcase how Heidelberg’s workflow, equipment, products, and services work together efficiently.
‘Here at Print Media Center Atlanta, we strive to show our customers how they can make their own print shops more productive and efficient,’ said Errol Moebius, director of Print Media Center Atlanta. ‘We want customers to leave our events with a complete understanding of the Heidelberg portfolio along with our data collection to promote Smart Business Intelligence.’
Along with the open houses, PMC Atlanta has also held several industry events, including G7 training with IDEAlliance and IOPP (Institute of Packaging Professionals). The center also encourages the next generation of printers and designers by opening its doors to university tours as well as facilitating SkillsUSA competitions and trainings for print students.
‘From industry professionals to aspiring printers, PMC Atlanta is the perfect place to network, learn about new technologies, give demonstrations, and train the future print industry professionals. We are very glad that we are able to host and assist printers and graphic art students at all stages of their careers under one roof,’ said Felix Mueller, president of Heidelberg Americas.
To keep up with the latest technology, the center consistently rotates equipment as it becomes available. ‘Our customers continue to revisit the PMC Atlanta because of our updated equipment,’ added Moebius. ‘We also make sure we have equipment in-house for all print shop sizes and job requirements, always something for printers to see here at Heidelberg.’