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  • 29 Oct 2020

Entertainment Earth invests in Teklynx technology

Entertainment Earth has increased print speeds and improved label management for 33,000 products thanks to the recent investment in Codesoft, barcode label creation software and print automation technology Sentinel from Teklynx

Entertainment Earth has increased print speeds and improved label management for 33,000 products thanks to the recent investment in Codesoft, barcode label creation software and print automation technology Sentinel from Teklynx.

Entertainment Earth is an online retailer and wholesaler of licensed collectibles, including action figures, clothing, statues, prop replicas, games, vinyl figures, dolls, and toys. Headquartered in Simi Valley, California, it has played a vital role in the distribution of these pieces since 1996.

With its previous labeling environment, the labeling process took hours or even days to just design and print labels. Three employees manage labeling and are responsible for 33,000 different products, so a technology that could help them accomplish high volume and keep a lean IT team was paramount. The company needed a barcode label software, which could support its labeling needs to easily create modern pallet labels, adhere to international shipping requirements, and provide customer support along the way. 

‘We looked at Teklynx because we were not satisfied with the service and support we were receiving for our previous provider. We were immediately impressed with our interaction with Teklynx and knew they were better suited to meet our needs for customer service along with labeling software that could meet our production requirements,’ stated Gideon Shutman, system administrator at Entertainment Earth.

The company was looking for a labeling software provider that could enable the flexibility needed for its custom label designs, provide reliable customer support, integrate with the SQL database, reduce the time employees spend from design to print and automatically trigger print jobs from their ERP system. 

With its newly implemented Codesoft and Sentinel technologies, Entertainment Earth was able to cut the time from design to print by 75 percent, allowing employees to spend time on other tasks.

‘Compared to our old system, it’s just so much faster to create and design labels. With the way we’ve integrated it into our SQL environment, it’s a lot easier than what we had before. All in all, Codesoft and Sentinel are just so much easier to work with,’ added Shutman.

‘We take great pride knowing that our enterprise-level barcode labeling technology helped Entertainment Earth significantly improve print speed and ensure accuracy. Entertainment Earth now has peace of mind with its improved labeling system, and as its partner, we’re committed to supporting it along the way,’ added Doug Niemeyer, general manager at Teklynx.

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