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  • 17 Aug 2012

Green initiatives championed at Labelexpo Americas

Better environmental awareness is being championed at this year’s Labelexpo Americas. In addition to the launch of feature area Ecovillage, there will be a global first with Labelexpo Americas collecting the waste matrix from the many live press demonstrations over the exhibition’s duration. As well as dedicated conference presentations, there will a raft of new products and services on show to encourage converters to adopt greener practices and processes.

With the help of Greenwood Fuels and Channeled Resources, the matrix will be collected every few hours and taken to the Ecovillage show area to highlight the amount of waste that could potentially be recycled instead of going to landfill. Following the show, the waste will be compacted and picked up by Greenwood Fuels to be turned into fuel pellets. Greenwood’s fuel pellets are a direct substitute for coal but with a lower carbon and overall emissions’ footprint. This has never been seen before at a trade show and videos will be running throughout to demonstrate the process that Greenwood goes through to form the pellets.

The Ecovillage area will feature an exhibitor pavilion that includes Channeled Resources, Xeikon, UPM Raflatac, Precision AirConvey, Avery Dennison, Flexcon, Sun Chemical and Clarifoil.

There will be two educational panel sessions for converters looking for ideas to improve their environmental sustainability. Scheduled as part of day two’s conference program, ‘Creating value by reducing waste across the PS value chain’ is chaired by Label & Labeling’s Danielle Jerschefske. Panelists include Pat Boyle from Avery Dennison.

At 1pm on the first day in the Ecovillage, visitors can learn how Greenwood Fuels can turn waste materials into renewable fuels. Attendees will hear from two label converters who are currently supplying waste matrix to Greenwood and also from a paper supplier who is using the pellets to fuel its plant. Panel members include moderator Dave Robinson from Channeled Resources Group, Greenwood’s Ted Hanson, Robyn Buss from Thilmany, Jim Check of Heartland Label and The Outlook Group’s Kevin Hayes.

Labelexpo Americas: A-Z of new products

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