Sun Chemical Europe will implement a 5-10 percent price increase on its sheetfed and UV products effective 1 July 2010, citing raw material shortages for acrylic acid, epoxy resins and gum rosin, as well as raw material price increases.
Felipe Mellado, chief marketing officer for Sun Chemical, said: ‘Several raw material suppliers have already implemented two price increases this year and a third round of announcements is expected shortly. Various materials have also been placed under sales control, which restricts access to the necessary product ingredients. The weakening euro has also had a significant impact on raw material prices.
‘The print industry is under significant pressure to mitigate the effect of increasing raw material costs. Sun Chemical’s purchasing, technical and manufacturing teams are working very hard to ensure that our flexibility of sourcing allows us to minimize disruption, but it has become necessary to implement price changes to maintain our commitment to customer service, world-class quality products and continuous innovation.’
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