L&L donates technical books to Mexican university

Labels & Labeling has donated a series of technical books to the Fidel Velazquez University in Mexico, writes James Quirk.

The donation, which took place during Labelexpo Americas 2012 in Chicago, includes three copies each of Environmental Performance and Sustainable Labeling; Encyclopedia of brand protection and security printing technology; and Digital Label Printing – A ‘How to’ guide for the label converter; and four copies of the Spanish edition of the Encyclopedia of Labels and Label Technology.

L&L’s Latin America editor James Quirk presented the books to Fabian Silva and Hugo Cruz of Mexican label association Ametiq, who accepted them on behalf of the university.

Fabian Silva, president of Ametiq, said: ‘Thank you to the Tarsus Group for all its support for the industry in Mexico. On behalf of the association’s committee of directors and all our members, we thank you. We are sure that the students will find the books very useful with their highly educational content.’

Silva described how Ametiq has partnered with the Fidel Velazquez University to promote training and development in the Mexican label industry. ‘We have a partnership with the university whereby we as an association participate in various programs, in order to strengthen the flexographic and digital printing sectors in Mexico,’ he said.

‘We are donating a flexo press which will help the graphics arts students gain a specialization in flexography.

‘We are also organizing a recruitment fair at the end of September, where we as companies will be recruiting students from the university – those who are graduating, and those who will continue to study – for a series of conferences.

‘As suppliers in the industry we are always looking to increase the students’ capabilities: we believe that the industry will develop through having better-trained technicians who will participate in the future in flexo and digital printing.’

Pictured l-r: Hugo Cruz, James Quirk, Fabian Silva

Watch a video interview with Fabian Silva and Keren Becerra of Ametiq.

Click here for more stories about Ametiq on L&L.com.

Click here for more stories about Labelexpo Americas 2012 on L&L.com.