Label Apeel names Amy Chambers as new MD

Formally commercial director, Chambers (pictured, left) has been with the company since 2010 and has played a major part in winning new heavyweight clients and developing a business strategy to take the business into an exciting new era, Label Apeel said.

Prior to Label Apeel, Chambers served as a packaging technologist at Boots, as packaging manager at RF Brookes and then as sales manager at Labelsco, where she worked for five years.

Stuart Kellock (pictured, right) purchased the business from his father in 2007 and has since turned it into an award-winning enterprise, with a turnover of over four million GBP (6.5 million USD). He said: ‘Amy is becoming known as a strong formidable character across the print and label industry. She has an in-depth knowledge of devising excellent labelling solutions and a style that we describe daily as the iron fist in a velvet glove.

‘She’s done a sterling job with developing and honing the Label Apeel team and I know the business is set to do even more amazing things with her wearing the captain’s hat.’

Chambers said: ‘I’m delighted to accept the position of managing director of Label Apeel. Stuart’s are big shoes to fill, but I’m looking forward to the challenge of developing the business, the team and the excellent service that we already offer. I want to give particular time and focus to helping get more women and young professionals into the print and manufacturing industry.’

Kellock added: ‘With Label Apeel in Amy’s safe hands, it leaves me with more time to focus on looking at other areas of investment and ways to expand the brand further, while also dabbling in marketing and social media. In other words, more time to play.’