Tarsus launches Packprint Summit Middle East

International business-to-business media group Tarsus has expanded its labels and package printing product portfolio with a new event – Packprint Summit Middle East. Complementing the award-winning Labelexpo Global Series of exhibitions and conferences and Labels & Labeling magazine, the event will take place at the Al Bustan Rotana in Dubai on November 6-7, 2012.

Focusing on the package printing industry, Packprint Summit Middle East is sponsored by Kodak and supported by L&L’s sister magazine Package Print Worldwide. Aimed at brand owners and package printers, the Summit comprises a two-day conference program and table-top exhibition and is designed to deliver an educational and practical platform for delegates to learn about current trends and technologies, as well as provide networking opportunities.

Roger Pellow, MD of Tarsus’ Labels & Package Printing division, said: ‘Despite worries about the current economic climate, the package printing/product decoration industry is booming. More and more converters are wisely seeing the opportunity to grow in this fast-changing part of printing, with short runs increasing and demand for more variations and versions ever intensifying. For instance, the print market in the Middle East and North Africa is growing at a phenomenal rate and alone has an estimated growth of 42 percent to USD $11bn by 2015.’

Komal Sharma, MD and VP sales for Kodak MEAF and Turkey region, commented: ‘Kodak is pleased to be the gold sponsor of this inaugural summit dedicated to the Middle Eastern packaging industry. Packaging is one of the core areas of expertise at Kodak. Kodak solutions can help brand owners and retailers with stunning high shelf impact packaging while preserving brand equity, security and driving efficiency from design through print production.’

For more information please visit www.packprintsummit.com/dubai.