Carton sleeves play central role in promotion of healthy eating

Carton sleeves play central role in promotion of healthy eating
- Inside of sleeve printed with 12 digit code
 
- Sleeves produced in two locations; Dungannon in Northern Ireland and Diepoldsau, Switzerland
 
K3 packaging sleeves from Greiner Packaging International are playing an important role in a competition promoting healthy eating.
 
Organic dairy products manufacturer Yeo Valley is giving away 10,000 copies of the new cookery book “Jamie’s 15 Minute Meals” by British chef Jamie Oliver to consumers.
 
“Jamie’s 15 Minute Meals” is a follow-up to “Jamie’s 30 Minute Meals”, and similarly creates delicious nutritious super-fast food.
 
The cardboard K3 sleeve can be full-surface printed on both sides from the sealing rim to the bottom.
 
High-quality printing, spot colors or partial varnishing are also possible, as are special solutions for promotional campaigns.
 
Yeo Valley is using these possibilities for its latest promotion. The inside of the cardboard sleeve used on four different sizes of yogurt pots will be printed for this, with a 12 digit winning code. Contestants can check the numbers and letters with those on the company's website or Facebook page.
 
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