A&S Labels installs Mark Andy Performance Series P5

Nikhil Puri, director at A&S Labels, said: ‘The press is not only for capacity enhancement of labels but also for value addition. We will innovate and print more specialty labels on the new machine, as well as print long run jobs on the new Mark Andy.’

A&S Labels’ new 13in-wide Mark Andy Performance Series P5 is configured to cater to value additions on both pressure-sensitive labels and unsupported films. The company has also installed a Rotoflex VSI330 slitter rewinder and inspection system featuring a Nikka 100 percent inspection system.

The exclusive agent of Mark Andy in the Indian sub-continent and Middle East, Gourav Roy, managing director at Flexo Image Graphics, said: ‘The Performance Series P5 sold to A&S Labels is an efficient and a fully automated press with features needed in the demanding industry of labels and packaging. This press will allow them to meet the expectations of their customers. The flexible capacity of Mark Andy’s Performance Series press will also allow it to anticipate future demands.’

A&S Labels was set-up in 2006 with a Mark Andy Scout in New Delhi. However, due to space constraint, the company moved to a bigger facility spanning an area of 20,000 sq ft in Rai, Sonepat in 2010. At that time, it opted for a Nilpeter FB3300S for its new facility followed by another Nilpeter FB3300S press in 2013.

Talking of the industry growth in the last few years, Puri recalled that his company was part of the revolution when printers were converting big brands from wet glue to pressure-sensitive labels. He, however, pointed out that as the raw material costs are increasing, the price per label is coming down. ‘Reverse auctioning is ruining the market by bringing down the selling price of labels tremendously,’ he said.

 ‘While the total consumption has gone up, most companies now have several different brands and SKUs. Therefore, the volume of printed labels of each brand has come down.

‘We are increasing our production capacities continuously to serve our customers and significantly increasing customer base with the aim to install a press every three years,’ Puri concluded.