MPS to be Americanized

MPS and its US manufacturing partner EMT recently hosted more than 150 label and packaging converting experts in Hobart, Wisconsin as the Dutch-based narrow web press manufacturer continues its expansion in North America.

Pictured (from left): Troy Streckenbach, Brown County executive; Paul Raucher, EMT CEO; Wim van den Bosch, MPS CEO; and Rich Heidel, Hobart Village president

North America has become a top priority for MPS as part of its global growth plans, with it and EMT recently signing a strategic agreement to assemble MPS printing presses in the US, and for developing new customized presses for the North American market.

Wim van den Bosch, chief executive offer (CEO) at MPS, said: ‘We took a close look at the North America market and know what the market expects from suppliers. End users expect a strong local presence and we want to sell our machines in US dollars. With the flexibility in our designs and the experience that EMT brings to the table, we firmly believe that we are bringing an advanced press to the market that can be Americanized.’

EMT CEO Paul Raucher said: ‘We found that there are a few ways that our strengths in converting can help make MPS a popular press in the United States. Our vertically integrated manufacturing, quality support and understanding of web handling and specialty finishing will work to an advantage for the narrow web labels and packaging market in the region.'

EMT has been headquartered in Hobart for 80 years.

Rich Heidel, Hobart Village president, welcomed the strategic business partnership that is poised to increase manufacturing output and employment opportunities in northern Wisconsin.

Brown County executive Troy Streckenbach expressed excitement for the commitment, and said: ‘It is important to have government create the business environment that drives prosperity. We'll work together to provide the infrastructure and workforce that helps businesses in our area deliver the right product to the intended end users.’

Pictured (from left): Troy Streckenbach, Brown County executive; Paul Raucher, EMT CEO; Wim van den Bosch, MPS CEO; and Rich Heidel, Hobart Village president

Danielle Jerschefske

  • Sustainability columnist