Masterpress commits to reduce greenhouse gas emissions

Masterpress, a European provider of printed decorative packaging, has signed the commitment letter to join the Science Based Targets initiative (SBTi). With a resolute focus on ethical and sustainable growth, the company aims to significantly curtail greenhouse gas (GHG) emissions, aligning with efforts to limit global temperature rise to 1.5 degree Celsius above pre-industrial levels. 

Jeroen de Haan, general manager of Masterpress, said: ‘By committing to set a roadmap for science-based emissions reduction targets within the SBTi, Masterpress is joining thousands of companies worldwide that believe we are all responsible and able to make a positive contribution to the health of our planet. We aim to reduce our Scope 1 and 2 GHG emissions by 42 percent by 2030 from a base year of 2022 by improving the footprint of our own operations and by reducing the environmental footprint of our decorative packaging products for our end customers.’ 

Over the next couple of years, Masterpress will be working closely with the SBTi to validate its GHG emissions reduction roadmap for Scope 1 and 2 emissions aligned with the Paris Agreement which sets the goal of limiting global warming to 1.5 degree Celsius. In addition, Masterpress will also work with SBTi to develop its Scope 3 GHG emissions target during this period. 

‘Importantly, this is not the beginning of a journey for Masterpress, where we have for many years been innovating with new, sustainable, recyclable products and materials on the market,’ continued de Haan. ‘But you cannot improve what you don’t measure. We have done and are doing a lot in this area, for example applying technologies to reduce packaging weight and film thickness, reducing the use of virgin plastic, and continually investing in energy-efficient equipment. We are committed to maintaining transparency in our actions and over the coming months, Masterpress will submit a concrete roadmap to SBTi for validation, further solidifying our commitment to sustainability.’ 

Masterpress acknowledges that packaging's future lies in adopting the optimal materials and technologies, each contributing to environmental impact reduction therefore places great emphasis on the expanding of the research and development (R&D) lab to test and trial new sustainable products and solutions. For example, some of the actions Masterpress is taking to address this challenge include reducing of packaging weight and the optimization of packaging for specific products, such as the use of thinner films; reducing the use of virgin plastic like testing plastic sleeve labels with 50 percent recycled content; and using of hybrid printing machines boasted with energy-efficient LED drying. 

In a testament to its commitment to sustainability, Masterpress recently received EcoVadis Silver Certification demonstrating an improvement in the company’s sustainability management system rising from Bronze to Silver. This recognition places Masterpress among the top 15 percent of companies worldwide that meet strict sustainability criteria across four categories – environment, labor and human rights, ethics, and sustainable procurement.