Novaprint Offset Investment Targets Gravure

The installation of a second VSOP 850 press at NovaPrint-Oldenburg, with automated Martin roll handling, has opened new product and market opportunities for this specialist label converter, Nick Coombes reports.
Novaprint Offset Investment Targets Gravure

NovaPrint-Oldenburg, close to the old Hanseatic city of Bremen in northwest Germany, is part of the Bagel GruppeGroup, which includes divisions for publishing, property management, and finance, as well label printinga 200 year-old family owned company for printing and publishing. Four plants for packaging printing are located in Germany and Scandinavia and serve the label and the flexible packaging market.. There are four label plants in total, including beside Oldenburg further locations in Norway,/Denmark and Finland, as well as a security print production capability in Mönchengladbach, and a sales and service agent in Poland. The label division includes sheet fed offset capability, with three B1 size Heidelberg Speedmaster presses, each with 8-color capacity and inline coaters, and on one press, with an inline FoilStar unit, as well as a 10-color Fischer & Krecke CI flexo press as well as web offset, flexo printing and gravure printing. The Oldenburg plant covers 4200 8,000 square meters metres, employs 110 people, and in 2012 generated a consolidated turnover of more than 20m EUR. As the numbers suggest, this is no ordinary label converter.

Technical director Ingo Pauw explains why the company had chosen to invest in additional rotary offset capacity, when clearly it still has a major involvement in the wet-glue label market and three busy sheet fed presses. ‘We noticed a trend that production was drifting away from gravure printing. This was especially noticeable in the market for beverage labels, but also included flexible packaging and in-mold products for the food industry.’