Fujifilm makes changes to its senior management team

Chris Broadhurst, the former general manager of the UK Graphic Systems division, has been promoted to head of offset in the European Graphic Systems business to manage the company’s offset business. Broadhurst’s role will be based in Dusseldorf, and starts immediately. 

On his appointment, Broadhurst said: ‘I’m excited about this new challenge. Despite being at the forefront of the rapid advances in digital print technology in recent years, Fujifilm has never lost sight of the importance of innovation in offset print processes and technology. Offset print output continues to be much higher than digital output globally and Fujifilm has a long and deserved reputation for helping offset printers boost profitability through the unrivalled performance and durability of our Superia plate range. Our new Platesense program takes this to another level altogether and I look forward to working with litho printers right across Europe to help them to transform their businesses, boosting productivity and profitability and safe-guarding their futures.’

Andy Kent, former national sales manager, has therefore been promoted to divisional manager of the UK Graphic Systems business. He brings more than 30 years of industry experience to his new role and will be based at the company’s Bedford headquarter.

Kent said: ‘I’m delighted to be taking on this role. We look forward to offering the best possible service and support to new and existing customers, to introduce them to the very latest industry technologies, and to work with them to find the most creative and effective ways to drive their businesses forward.’

Coinciding with this change, the UK sales team will now be led by Will Hearn, leading the offset sales team, and Alice Murray the inkjet team.