Gidue Open House exceeds expectations

| Different substrates converted during "live" tests of machinery
 
| Sales signed for delivery in 2012
 
 
Gidue recorded large interest from converters who attended its Open House event in Florence, Italy, which took place at the same time as Drupa 2012.
 
Gidue said almost 60 printing companies from five continents travelled through Europe to see its new product range at its manufacturing plant.
 
Visitors to Gidue’s manufacturing plant were given access to mechanical, electrical and software departments, and hands-on experience of Gidue’s lean manufacturing in action. Each visitor was offered a demonstration of the full Gidue product range, including the new MX entry-level press for labels; the flexible M1 Plus for labels and packaging; the advanced M3 for multiple substrates; the M5 Digital Flexo; and the latest M5 630 mid web UV flexo press for food packaging, including the SL in-line solventless laminator, which was being showcased to the market for the first time.
 
During the Open House, customers could also “live” test the performance of the M5 Digital Flexo line, which enables fully automatic digital print pressure and register set-up, and less than 20m waste. Several demonstrations were run with converters own plates, so they could verify the consistent digital performance on the new M5 press line.
 
Tests were run without prior preparation – again so visitors could verify the automated operations of the M5 Digital Flexo technology and the reduction in waste it delivers.
 
Different substrates were converted during the tests to produce labels, shrink sleeves, wrap-around labels, flexible packaging, laminated tubes, pharma alufoil (on the new three-color M5-P for alufoil), and yoghurt lids.
 

Innovation and sales

Gidue said the Open House proved very popular, with a number of sales secured at the event.
 
Managing director Federico d’Annunzio said: ‘We’d like to thank all the converters who spent their precious time travelling to Florence. The “Drupa” Open House was an excellent opportunity to meet with our loyal customer base, and it gave us the chance to introduce our technologies to several converters who we met for the first time.’
 
Matteo Cardinotti, Gidue’s head of research and development, said: ‘The Open House surpassed our expectations. The Gidue team created a fantastic atmosphere, and visitors welcomed the opportunity to see our latest innovations in action.'
 
Read more on Gidue here
Read more on Drupa 2012 here
Read more on recent Open House successes here