Amberley Labels produced labels a new launch for 6 O’clock gin.
The beverage maker has launched a new line of its premium gin, now available in cans ready to drink G&T’s. The design mirrors the original blue glass bottle.
A premium look that captures the history and craft expertise unique to this brand of gin.
Through Amberley Labels used its digital expertise and HP Indigo WS 6800 dgital press to achieve a perfect color match to 6 o’clock’s distinctive blue using six colors digitally printed onto a silver PP material. Amberley’s digital presses have an inline spectrophotometer, which delivers a closed loop color management system to eliminate manual calibrations and adjustments. Maintaining this absolute consistency is imperative to our clients.
With the bespoke blue ink printed onto silver PP, it gives an added holographic effect when held to the light adding ‘on-shelf appeal’. The end result finished with a matte lamination.