Sato Europe launches Russian website

Sato, a global auto-ID and labeling specialist, has launched a new Russian version of its website to enable the company to showcase its market knowledge, product offering, and technical expertise to the region.

Sato has launched a new Russian version of its website to enable the company to showcase its market knowledge, product offering, and technical expertise to the region

The new site enables the company to increase its visibility across the region and place a renewed focus on Russian-speaking countries, as it increases its global reach. Sato has strengthened its foothold in the Russian market and is developing additional resources for the region.

The website presents a host of features built into a modern user interface, and pivotal to the design is the content structure. Users can find information by industry rather than by product as the company continues to adapt to its customers and their needs. The site showcases responsive functionality and a smooth transition between desktop and mobile browsing.

Laurent Lassus, head of Europe and managing director at Sato Europe, said: ‘We launched our Europe regional website in seven languages in 2019 to present Sato solutions and expertise to new customers and partners in a more user-friendly way. We are now pleased to have extended our reach into the Russian-language speaking regions, enabling us to support more customers in every stage of their on-site data capture and utilization journey.’