Henkel and Ravenwood partner for linerless labeling

At the heart of this cooperation is Henkel’s exclusive hotmelt pressure-sensitive adhesives for Ravenwood’s linerless labeling systems.

Henkel Adhesive Technologies has partnered with Ravenwood Packaging, a linerless labeling technology provider for Ravenwood’s linerless labeling systems. This partnership, built on over two decades of innovation and trust, will be prominently featured at Labelexpo Europe 2025.  

Visitors can explore the alliance at Henkel’s stand 4C56 and Ravenwood’s stand 5A52. 

At the heart of this cooperation is Henkel’s development of exclusive hotmelt pressure-sensitive adhesives, engineered specifically for Ravenwood’s linerless labeling systems. These adhesives are the result of a close technical partnership, designed to deliver coating performance, clean converting, and reliable application across a wide range of packaging environments, including logistic packaging, weight scaling and fresh food packaging. 

Standard labels consist of four layers of material, and the liner accounts for up to 40 percent of the total weight. By eliminating the requirement for a liner, linerless labels reduce both layer count and weight, translating into waste and carbon footprint reduction. Henkel’s adhesives are fully optimized for use with Ravenwood’s Com500 Coaters and Nobac Applicators, ensuring seamless integration into the linerless ecosystem. Henkel’s adhesives are a foundational component of Ravenwood’s Circle of Linerless, a closed-loop ecosystem that integrates materials, machinery, and services to deliver a sustainable labeling solution. 

The adhesives deliver high coatability and chill performance, ensuring reliable application even under demanding conditions. With release from the reverse side of the board and the ability to eliminate liners from the process, it streamlines operations while maintaining an ideal balance of adhesion and cohesion. This results in consistent, high-speed labeling performance, particularly optimized for Ravenwood labelers. These products are tailored to meet the demands of high-speed production and cold chain logistics, which is critical for food and perishable goods. 

By enabling Ravenwood’s linerless labels to achieve Australian Packaging Covenant Organisation (APCO) recyclability accreditation and a pulp yield of over 93.75 percent, Henkel’s adhesives play a pivotal role in advancing circular packaging.  

‘Our collaboration with Ravenwood is a testament to Henkel’s dedication to driving sustainable transformation in packaging,’ said Philippe Daval, global market strategy manager for specialty tapes and labels at Henkel. ‘By combining our adhesive expertise with Ravenwood’s linerless technology, we are delivering a solution that reduces waste, lowers CO2 emissions, and supports recyclability at scale.’