Flexcon launches post-consumer waste liner

In collaboration with Wasau, Flexcon has launched a 50 lb supercalendared kraft release liner made from up to 30 percent post-consumer waste (PCW), at Labelexpo Americas 2012.
It offers the same functional performance of the company’s standard product. Ronald Ducharme, product manager, told L&L: ‘It provides environmental responsibility at no additional cost.’
‘The problem was how to bring a more sustainable option to the pressure sensitive market. We found the solution is to utilize post consumer waste in the manufacturing of release liner; thus, we introduce Eco Select RT with Thermlfilm Nexgen.’
Using a substrate utilizing PCW reduces energy, greenhouse gases, wasted water, pollutants and the number of tress harvested. It also creates a product differentiator for brands. ‘The paper you throw away is made from the paper you throw away.’
Offered as the release liner for the recently introduced ThermlLfilm Nexgen series of gloss topcoated polyester films, the PCW liner requires no production changes and will have no effect on a the UL status for the end product.
Ducharme told L&L the company is working with Channel Resources ‘to create one full cycle; from Wasau to Flexcon to the customer to the end user and to Wasau and so on’.
With the recently launched Thermlfilm Nexgen series Flexcon will transition all of its products to the PCW liner process. The series is said to be more universally printable and has two adhesive options; high performance adhesive and the ‘greener’ general performance adhesive.
It is available in clear, white, silver, silver matte, satin silver and bright brushed silver.
Click here for more stories about Flexcon on L&L.com.
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