Herma launches late customization system

The German labeling specialist has unveiled PA8 4C Print & Apply System designed for late stage personalization enabling full color edge-to-edge print and three label types assigned exactly to the respective packaging units.

Herma PA8 4C Print & Apply System

The new system allows printing on white L and C-shape and top labels and the exact assignment of each completely individualized label to the respective packaging unit. The label applicator, which was especially developed for this system, ensures that only the last label printed is applied. 

‘We choose Memjet for this solution because of its outstanding print quality’, said Ulrich Fischer, head of product management at Herma’s Labeling Machines Division. ‘In addition to image quality, the safety of the water-based ink is ideally suited for applications in the pharmaceutical or food industries.’

Suitable labels are available as paper or PP film versions with glossy or matt surfaces. Memjet’s integrated CMYK management ensures preset color accuracy, for logos and defined spot colors of a brand owner design. ‘Packaging that has been individualized in that manner meets brand owner requirements and increase marketing effectiveness’, added Fischer. 

The system is currently designed for sizes between 90 x 50 x 15 mm to 150 x 150 x 30 mm (L x W x H). Format sets are used to adapt the system to different packaging sizes. Label sizes can vary between 45 x 85 mm to 175 x 150 mm (W x L).