TSSI launches OptiGard security hologram

TSSI Systems, the document and personnel identity specialist, has announced the launch of OptiGard, a food grade high security hologram targeted at preventing the counterfeiting of branded goods or high value documents.

OptiGard is a hot foil hologram that combines the overt security of a hologram with a covert, machine-readable feature for simple (genuine or counterfeit) authentication. Once fixed to a product the OptiGard hologram can be inspected visually and then interrogated using a hand-held device if it is suspected of being a fake.

TSSI Systems is targeting OptiGard at brand owners and security printers with the aim of preventing forgery in the retail sector or high value printed documents. Potential applications for the technology range from commodity items including cigarettes, alcohol, CDs, DVDs and software through to luxury goods including clothing and fashion items.

’Counterfeit goods cost brand owners millions of pounds per year and damage the profile of a brand. OptiGard is an incredibly effective way of preventing this cost in both financial terms and loss of reputation,’ said Stewart Hefferman, COO, TSSI Systems.