Kodak Flexcel NX plates help Primopost win industry accolade

Following its EFIA Gold Award in March, UK-based packaging printer Primopost’s Cemoi Dark Chocolate packaging won the FlexoTech International Print and Innovations Award for Best Use of Flexo within Single Forme.

Primopost began using Kodak Flexcel NX plates two years ago via trade supplier Miller Graphics. John Callion, Primopost’s print development manager, explained: ‘We wanted to improve the quality and impact of our work and increase the potential for jobs traditionally produced using gravure. We saw it as a clear growth opportunity that most other flexo printers were not looking to move into. In our industry if you get a two-year lead on anything it is a good advantage. We were already working with Miller when they became Kodak’s beta site and we have stuck with them ever since, as it is people that make a difference as well as the product.

‘Flexo offers a lower cost base, and Kodak has a lead on this higher screening technology. The Kodak plates gave us an edge in the market and continue to do so. In fact, we have just converted Alpen Weetabix from gravure to the Kodak plate and we will be entering the result in the next phase of awards.’

The FlexoTech International Print and Innovations Awards were held at London’s Hilton Metropole hotel.

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