Fedrigoni launches Brilliante White Felt premium paper

New label material offers 30 percent post-consumer waste content.

Fedrigoni Self-Adhesives North America (FSA) has launched Brilliante White Felt, a North American-made felt-marked paper developed in collaboration with Mohawk Fine Papers, part of The Fedrigoni Group, offering a 30 percent post-consumer waste content.

Crafted with high-quality and innovation, Brilliante White Felt offers brand owners and designers a refined label material that elevates visual impact and tactile experience.

With its distinctive pecked felt pattern, Brilliante White Felt evokes the appearance of a surface ‘kissed’ by a bird’s beak, creating a natural, dimensional texture that enhances embossing, debossing and foiling effects.

Brilliante White Felt is among the most prestigious papers in the wine labeling market. Its white shade, combined with a richly textured surface, delivers excellent printability, superior foil definition and impressive shelf presence, which makes it suitable for wine, spirits and other premium packaging.

‘Brilliante White Felt is more than a beautiful paper; it’s a thoughtfully engineered material that balances form, function, and environmental responsibility,’ said Melissa Harton, marketing manager for North America at Fedrigoni Self-Adhesives. ‘It offers designers a unique canvas that adds dimension and elegance to every label.’