Wal-Mart outlines entry strategy for Poland, Hungary and Russia

Lee Scott, CEO of Wal-Mart, says his company is considering entering Poland, Hungary and Russia ‘in the near future’ in a bid to boost overseas sales.
According to the Warsaw Business Journal, Scott told the Financial Times, ‘We now want to be in these countries. It doesn’t matter to us which of these will be the first. We want to be in all of them at some point.’
Scott said the expansion would probably come in the form of acquisitions, and Wal-Mart boasts a cash flow of between $16-17 billion with which to make them. No specific acquisition targets have been announced.
 Worldwide, Wal-Mart generated $285 billion in sales last year, of which 21 per cent came from foreign markets. Scott says he thinks the strategy will raise Wal-Mart’s overseas sales by one per cent each year, and expects overseas sales growth to equal 30 per cent of the company’s total sales growth over the next five years.