Color-Logic launches Visualis3R Academy

Color-Logic has launched the Visualis3R Academy, an educational platform designed to help graphic designers, agencies, brands and printers master print embellishment techniques.

The academy, developed by the West Chester, Ohio-based company in its role as exclusive distributor of Visualis3R, offers a library of videos, tutorials and resources focused on real-world production challenges when working with specialty inks and toners.

The first educational video in the series covers the Ink and Toner Trapping Module within Visualis3R software, which addresses trapping issues in both digital and offset printing environments using specialty inks and toners such as silver, white, neon and fluorescent. The visualization program also accounts for the impact of various paper stocks on color outcomes.

'Our mission is to give designers and printers the training and tools they need so they can visualize and resolve potential issues before going to press,' said Mark Geeves, director of Color-Logic sales and marketing. 'By doing so, we enable Visualis3R users to minimize waste, save valuable production time and bring products to market more quickly and economically.'

The academy was developed in response to a gap Color-Logic identified between designers' creative expertise and the specialized knowledge required to collaborate efficiently with printers on embellished print work.