Zecher expands sales network in Scandinavia

Kurt Zecher continues to expand its international sales presence and has appointed a new partner, CoPriTech, for the Scandinavian markets.  

Going forward, the company, led by Ronni Nielsen, will be responsible for serving customers and prospects in Denmark, Sweden and Norway. With this new partnership, the anilox roller manufacturer is strengthening its regional presence and laying the groundwork for even closer support of the printing and packaging industries in Northern Europe. 

As an international manufacturer of high-quality anilox rolls and sleeves, Zecher has been committed to the printing industry for over 75 years. A key component of its international sales strategy is collaboration with knowledgeable local partners who understand the needs of their respective markets and provide on-site support to customers. 

With CoPriTech, Zecher has gained a partner that will serve as the regional point of contact for the three Scandinavian countries. The goal of the collaboration is to further develop existing customer relationships, tap into new market potential, and provide companies in the printing and packaging industries with direct access to Zecher’s product and service portfolio. 

Thomas Reinking, sales director at Kurt Zecher, explained: ‘Scandinavia is an interesting market for us, with high standards for quality, efficiency, and process reliability. With CoPriTech, we have a partner at our side with whom we intend to expand our presence in the region in a targeted manner. We look forward to working with Ronni Nielsen and to jointly bringing new momentum to these markets.' 

CoPriTech is also looking forward to the collaboration. Ronni Nielsen, CEO and owner of CoPriTech, emphasized: ‘Zecher stands for quality, technical expertise, and many years of experience in anilox roller technology. We are very much looking forward to representing these solutions in Denmark, Sweden, and Norway in the future and, together with Zecher, offering our customers real added value. Our goal is to build long-term customer relationships and support companies in optimizing their printing processes.’ 

With this new partnership, Zecher underscores its commitment to offering customers worldwide not only high-quality products, but also professional, application-oriented advice and direct lines of communication. The collaboration with CoPriTech is another step toward continuously strengthening its international partner network and expanding its presence in regional markets.